COURTESY CHEVROLET SAN DIEGO BLOG
  • Blog Home
  • About Courtesy Chevrolet
  • New Chevrolet Inventory
  • Pre-Owned Inventory
Picture

Ad Shows 2016 Chevrolet Volt is ‘Tomorrowland’ Today

5/14/2015

0 Comments

 
Tomorrowland
Chevrolet and the upcoming Disney feature, “Tomorrowland,” share a history and future full of possibility, innovation and freedom. “Tomorrow, Today,” celebrates the launch of the next-generation Chevrolet Volt by capturing the spirit of imagination in the process of creating the car of tomorrow.

The spot, which uses a portion of the film’s score, takes place in a design studio at the heart of Tomorrowland as depicted in the film – a space of infinite possibility that embodies the optimism at Chevrolet.

“The Chevrolet archives are full of innovation in the form of sketches, specs and renderings for ‘the car of tomorrow,’” said Paul Edwards, U.S. vice president, Chevrolet Marketing. “This animation reveals how the freedom of imagination helps find new roads in present day as demonstrated in the next-generation Chevrolet Volt – the car of tomorrow, today.”

The spot includes animations based on scans of concepts from the GM Heritage Center in Sterling Heights, Mich. that culminate in bringing the Volt to life.  

The five concepts featured are:

Firebird III, which debuted at the 1959 Motorama. It was an extravagant prototype with a fiberglass exterior, seven short wings and tail fins. This vehicle, like both generations of the Volt, allowed drivers to pre-condition the interior temperature before entering the vehicle.
Firebird IV was an experimental car created to highlight what could be possible on automatic highways, including the latest infotainment at the time – in-vehicle television. The vehicle was built for the 1964 World’s Fair in New York, which plays a key part in the plot of “Tomorrowland.”
Aerodynamics, also key to the design of the Volt, heavily influenced the design of the Astro II prototype. The vehicle was revealed at the 1968 New York Auto Show and at the time had speculators wondering if it was the next generation of the Corvette.
The 1969 Astro III was a sleek, two-passenger experimental car resembling an executive jet aircraft, even down to its low center of gravity tricycle-type wheel arrangement. The Chevrolet Volt’s battery lowers the vehicle’s center of gravity, enhancing stability and handling in inclement weather.
Chevrolet built the Express concept in 1987 as part of a project consulting with the federal government about building high-speed, limited access commuter roads open to specialized vehicles. The concept is described as “whisper-quiet” much like the Volt when operating in electric mode.

The concepts gradually morph into the battery, the first-generation Volt and finally the next-gen Volt, which drives off from Tomorrowland.

“The spot is a reminder that the Volt realizes a long-held aspiration to make a beautiful, efficient, quiet electric vehicle that is attainable,” Edwards said.

In addition to the broadcast spot, Chevrolet is releasing digital work tied to the film. The next-gen Chevrolet Volt and EN-V concepts will be on the blue carpet at the premiere in The Downtown Disney District in Anaheim, Calif. on May 9.

The all-new Volt is an electric car with extended range, showcasing a sleeker, sportier design that offers 50 miles of EV range, greater efficiency and stronger acceleration. The Volt’s new, efficient propulsion system will offer an estimated total driving range of more than 400 miles. With regular charging, owners can expect to average more than 1,000 miles between gas fill-ups.

Pricing on the 2016 Volt will be as low as $26,495 after the full federal tax credit of $7,500. (Federal tax credit can range from $0 up to $7,500.) In California, the vehicle’s largest market, state residents will be able to purchase the all-new Volt for as low as $24,995 after state and federal incentives.  The next-gen model will start at $33,995.
  • Call: 1-888-778-2877
  • Click: www.CourtesySanDiego.com
  • Visit: 750 Camino Del Rio, North San Diego, CA 92108
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Courtesy Chevrolet
    Welcome to the Courtesy Chevrolet blog – your place for Chevrolet news and reviews. Brought to you by Courtesy Chevrolet.

    Website: 
    CourtesySanDiego.com
    Phone: (619) 373-1641

    Location

    San Diego Map
    Click map to enlarge
    Centrally located at 750 Camino Del Rio, North San Diego, CA 92108
    Click here for our hours

    Picture

    Find Us On Facebook


    Picture

    Follow Courtesy Chevrolet on Twitter


    Picture

    Read Our DealerRater Customer Reviews


    Archives

    May 2024
    April 2024
    March 2024
    February 2024
    January 2024
    December 2023
    November 2023
    October 2023
    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    February 2023
    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013
    March 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    February 2012
    January 2012
    December 2011
    November 2011
    October 2011
    September 2011
    August 2011
    July 2011
    June 2011
    May 2011
    April 2011
    March 2011
    February 2011
    January 2011
    December 2010

    Categories

    All
    2013
    2014
    2015
    2016
    Body Shop
    Ca
    California
    Camaro
    Certified
    Chevrolet
    Chevy
    Colorado
    Community
    Corvette
    Courtesy Chevrolet
    Courtesy-chevrolet
    Cruze
    Diesel
    Equinox
    Impala
    Maintenance
    Malibu
    Military Discount
    New
    Onstar
    Pre-Owned
    San Diego
    San-diego
    Service
    Silverado
    Sonic
    Spark
    Ss
    Stingray
    Suburban
    Tahoe
    Towing Capacity
    Traverse
    Used
    Volt
    Wi Fi
    Wi-Fi
    Z06

    RSS Feed

    Produced by 72 Advertising
Courtesy Chevrolet. Centrally located at 750 Camino Del Rio, North San Diego, CA 92108
  • Blog Home
  • About Courtesy Chevrolet
  • New Chevrolet Inventory
  • Pre-Owned Inventory